Cancun, Mexico IP Guidelines Launch
The Intellectual Property Guidelines for Business were launched in Cancun, Mexico on 1 December 2009 during the Fifth Global Congress on Combating Counterfeiting and Piracy. The guidelines, which have been translated into Spanish and Portuguese, provide Latin American businesses with information on practical steps for assessing and improving the effectiveness of their IP management policies, focused on copyrights and trademarks.
Key speakers included: Jeffrey Hardy, Coordinator, ICC BASCAP; Allen Dixon, President, International Intellectual Property and Technology Consulting; Richard Heath, VP Legal - Global Anti-Counterfeiting Counsel, Legal Group, Unilever; Carmen Quintanilla, Televisa; Jorge Amigo, Director General, IMPI, Mexican Ministry of the Economy.
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