The new ICC web
portal was initially unveiled in June 2012, replacing the previous site and
bringing ICC’s online presence up to date with the expansion of the world
menus added since the June launch have created a seamless visitor experience,
providing a clear overview of information available and enabling users to
navigate directly to the content they need. Meanwhile the Quick Access menu on
the homepage links visitors directly to ICC’s most popular tools, including
standard clauses for arbitration, the ICC Rules of Arbitration, economic
surveys, piracy reports, model contracts, Incoterms rules, certificates of
origin and more. Other updates include new information on publications, events
and policies as well as a larger assortment of videos.
determined to meet the expectations of today’s savvy web users by continually
evolving and improving its website, with new features and content added every
day,” said ICC Director of Communications Mary Kelly. “Our goal is to ensure
that our thought-provoking and relevant content is easy for both members of the
public and the global business community to find.”
includes ICC’s latest books, such as the Guide
to Export/Import, and the Guide to
ICC Arbitration. New features, including sliders, have made it easier
for web users to stay informed of upcoming events. For example, visitors can
now register online for the 8th World Chambers Congress, taking place in Doha
in April 2013, and obtain details on sessions and speakers.
website serves as a platform for advancing and showcasing ICC’s business
services and policy work, such as the ICC Business World Trade Agenda’s roll
out of its draft trade recommendations on 28 September.
equipped with a website that can incorporate all modern web technologies to
support its global mission, has already experienced a steady increase in its monthly
website traffic since the new web portal was launched.
pages of previously existing information have been streamlined and organized
into eight gateways that draw the user to ICC’s various activities, such as
rules-setting and advocacy for global trade, fighting commercial crime, and
resources for international trade including arbitration, mediation, and chamber
ICC drew on the
help of an external agency and a full-time web consultant for more than a year
to rebuild the website, and engaged a team of five people to upload thousands
of pages of content over a five-month period. A dedicated web manager was
recently hired to help develop and maintain the new site on a day-to-day basis.
The aim is to
bring even more possibilities to ICC’s core audience, which includes companies,
chambers of commerce, government officials, lawyers, experts and students.
We invite you
to give us your feedback and to keep coming back to the site as we continuously
improve the new ICC portal.
provide feedback, email: firstname.lastname@example.org