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     BASCAP has commissioned a number of expert groups to examine how IP theft undermines innovation, economic growth and employment and to develop methodologies for estimating the economic and social impacts of counterfeiting and piracy.  
The Research Report on Consumer Attitudes and Perceptions on Counterfeiting and Piracy  examines the factors that drive consumers to choose a counterfeit or pirated product and reveals tactics that can help change attitudes and behaviours in ways that deter illegal and unsafe purchases.
     

BASCAP's Global Survey on Counterfeiting and Piracy polled 48 companies, many of which operate globally, spanning 27 product categories. The findings provide a snapshot of country and business efforts to stop the theft of intellectual property.

      The "Why Enforce" portal contains backfound information and reports on the real harms associated with counterfeiting and piracy.  Topics include the role of IP in employment, tax base, technology transfer, development and crime.
BASCAP is working with professional communications agencies, private sector organization partners and WIPO to create a global awareness campaign to generate awareness, understanding and collective action by consumers, decision makers and supply chain partners worldwide.

  

 

 

 

 

 

 

  

 

 

 

 


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